Pretty Smart Cookies connects purposeful brands with 100+ Black and Brown girls, and the parents, guardians, and community leaders who surround them. This is not an ad buy. This is a relationship.
Annie Malone built an empire to fund a community. Tracey Ellis Ross built a brand to see a community. Susan L. Taylor built a magazine to heal a community. Pretty Smart Cookies was built in that same tradition — not just a club, but an ecosystem for the girls who will become the next Annie, the next Tracey, the next Susan.
Black and Brown families represent over $6 trillion in combined spending power — more than the economies of every nation on earth except the U.S. and China. PSC puts your brand in direct relationship with that community, starting with the girls who will drive it for the next 50 years.
Black and Brown girls ages 12–18 represent one of the most culturally influential, brand-aware, and underserved audiences in the country. Their families are active, invested, and paying for enrichment they believe in.
Our community doesn't scroll past PSC. They show up. They register. They buy the swag bag, attend the events, and share with their people. When your brand is woven into that experience, it means something.
Let's Build Something TogetherWe reach girls through their parents. These are families who chose to invest in PSC, a naturally credentialed audience that trusts what we bring them.
PSC was founded by and for Black and Brown communities. Your presence here signals genuine commitment, not tokenism. Girls and families notice the difference.
Every partnership comes with a post-event recap report: reach, impressions, engagement, and real community feedback on your brand.
We don't sell logo placements. We build tailored partnerships that reflect what your brand actually stands for, and what our our girls actually need.
Our community is multi-generational, and every touchpoint reaches both the girls and the parents, guardians, and mentors who surround them.
Black and Brown girls — the most culturally influential, brand-aware generation in history. They set trends, move culture, and remember every brand that made them feel seen. And every one that didn't.
Parents, aunties, guardians, 80+ unique families who registered, paid, and showed up. Household decision-makers ages 28–55 who invest in quality for their girls.
Across 22 U.S. states and 10 countries, our reach extends far beyond any single zip code. This is a global sisterhood with a local heartbeat.
Every partnership is built around your brand's goals and our girls' needs. The tiers below give you a sense of the depth of engagement. Full details are shared when we connect.
Every partner can layer on additional touchpoints. When we talk, we'll build the combination that actually serves your goals.
A quarterly research report on Black and Brown girls — their culture, behavior, spending influence, and the trends shaping the next generation of consumers. Built from the inside. Released to our partners first.
"You're not buying a sponsorship. You're investing in a crown."— Tamika Blockett, Founder & Prima Chief Cookie
We don't have a rate card. We have a relationship. Tell us about your brand, what you're trying to accomplish, and we'll show you exactly how PSC can make it happen, in a way that feels right for your brand and our girls.
Every conversation is confidential. Every package is custom. Every partnership matters.